An Ohio State would communicate with other, current top-tier schools and make an elite conference - Alabama, Clemson, etc.
But in that case, would an OSU insist on bringing their rival on board, to keep that game 'major', or would differentiating themselves as a "higher up" give them a leg-up on their competition? Would an OSU bring Michigan with it, and Auburn with Bama, etc, or would they leave them behind?