After glamorizing tobacco for decades, France is preparing for its most sweeping smoking ban yet. The new restrictions, announced by Health Minister Catherine Vautrin, will outlaw smoking in virtually all outdoor public areas where children may gather, including beaches, parks, gardens, playgrounds, sports venues, school entrances and bus stops.
“Tobacco must disappear where there are children,” Vautrin told French media. The freedom to smoke “stops where children’s right to breathe clean air starts."
If Vautrin’s law reflects public health priorities, it also signals a deeper cultural shift. Smoking has defined identity, fashion and cinema here for so long that the new measure feels like a quiet French revolution in a country whose relationship with tobacco is famously complex.
According to France’s League Against Cancer, over 90 percent of French films from 2015 to 2019 featured smoking scenes — more than double the rate in Hollywood productions. Each French movie averaged nearly three minutes of on-screen smoking, effectively the same exposure as six 30-second television ads.
