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I was thinking about this the other day:  isn't Oklahoma the program Texas should be? 

It's not a burn.  OU gets all of its talent from the state of Texas.  They're both obviously great all-time programs and all that.  But OU is better.  Shouldn't the school in the state supplying both of these schools all of their talent be the one that's appreciably better?

What's been in Texas' way?  Competing with up to 7 other in-state teams in-conference all those years?  What about since then?  What's been in Texas' way?  I know in the late 70s/early 80s, they were always a game (or a point) away from undefeated, NC seasons.

But why isn't Texas what OU is?

From a distance, it seems like things must be more complicated at Texas than outsiders know or understand.

Yeah, the Horns are the tag along in that scenario. Not the Sooners.

Um, no. Look at the demographics. Look at the populations. Texas is nearly 30M in population and Oklahoma only 4M. How many cable-subscribing households are in each state? 

In no way are the Longhorns the tag-along. 

Unless you're counting something silly like "football success" on the field. But as we saw from Maryland and Rutgers, clearly that's not driving the decisions. 

I was thinking about this the other day:  isn't Oklahoma the program Texas should be? 

It's not a burn.  OU gets all of its talent from the state of Texas.  They're both obviously great all-time programs and all that.  But OU is better.  Shouldn't the school in the state supplying both of these schools all of their talent be the one that's appreciably better?

What's been in Texas' way?  Competing with up to 7 other in-state teams in-conference all those years?  What about since then?  What's been in Texas' way?  I know in the late 70s/early 80s, they were always a game (or a point) away from undefeated, NC seasons.

But why isn't Texas what OU is?

It's a legitimate question that Texas fans ask of ourselves-- and more specifically our program-- all the time.

I don't think the B1G will take another non-AAU school. Taking UNL cost the conference its ties with U-Chicago and the original CIC.

Do you really think that, if Texas said "Yeah we're coming to the B1G, but only if OU comes along with" that the B1G would say no?

I'm not asking as an arrogant Texican, I'm asking this as a sincere academic question. 

I'm also not saying it's a likely scenario, just a thought exercise. 

At the time of admission, UNL was an AAU school. 

Chicago was one of the schools, along with UW, NU and UM, to vote them out.

Our rivalry ebbs and flows

since 1990 we have close to 50/50 win lose record

theres been many years the same question could have been asked of the sooners concerning UT

Most notably, 1958-1970, where the Horns went 12-1.
But, since then, the only decade that Texas has won was the '90s.
You can make different points depending on how far back from now you want to take it.
Count the last 20 years, 2001-2020, and OU leads 14-7 (that includes the 2018 CCG).
Go back to the start of the Stoops/Riley era, 1999-2020, and it's 15-8.
Back 25 years, 1996-2020, it's 16-10.
Back 30 years, 1991-2020, it's 17-13-1.
Back 35 years, 1986-2020, it's 20-15-1.
Back 40 years, 1981-2020, it's 22-17-2.
Back 45 years, 1976-2020, it's 23-20-3.
Back 50 years, 1971-2020, it's 28-20-3.
It's been a rather streaky series, and Texas owns the 2 longest streaks, at 8 wins each: 1940-47 and 1958-65. OU's longest is 6 wins: 1952-1957.  I don't think either side will run off an 8-win streak anytime soon.
OU is currently on a 5-1 run and has, I believe, the best winning percentage in the series that it has ever had: 0.444.
The all-time record is Texas up 62-49-5.

Coaching. CFB is always all about the coach, and the culture he can develop and the recruits he can land and the systems/schemes he can successfully implement on offense and defense.

Since 1999, Oklahoma has had two coaches- Bob Stoops and Lincoln Riley. And both are really damn good coaches. Take a look at Oklahoma’s record after Switzer- an all-time great coach left- they were pretty mediocre for 10 years, until they landed...Bob Stoops.

Texas just hasn’t had the level of coaches that Oklahoma has had. Flat out. Mack Brown was very good, but can you honestly say he was better than Stoops, Riley, or Switzer as a football coach? I honestly don’t think so.

the truth