Generally speaking, buying bowl tickets through your school means you are going to be sitting in the University allocated section(s). Some people like that. Others don't, as it often means lower corner. Call Purdue ticket office to find that out.
With one exception, I have always fought on my own for tickets (that's usually meant ticketmaster). That gives you autonomy in terms of where you want to sit, and often (not always) means you are paying less for the seat.
Re: This bowl, it appears that the Upper Deck will be 'tarped' off, as they are not for sale. For a bowl like this one, I'd show up w/o a ticket, and scalp. I would envision an easy ticket (like all previous Foster Farms bowls). Alternatively, I see you can buy a prime seat for face value on ticketmaster for $125 (plus whatever fees). High end zone seats cost $20 plus fees.
Edit: here it is according to a secondary market site: Purdue will be along the sideline in front of sections 135-141 while Arizona will be along sections 111-119. That suggests the best sideline seats, not the corners. I'd still make a phone call to Purdue.