West and East on a map are arbitrary, but born of a Euro-centric tradition. I much prefer the world map with the Americas on the right and Europe/Africa on the far left because it's the layout which enables you to see how our species expanded across the globe.
Random, maybe, but better than "oh let's have Europe in the middle because of guns, germs, and steel". No, let's have the cradle of life in SE Africa be the "starting point" on the left side, and your eyes glide right along the Arabian peninsula, across to India and down into SE Asia/Indonesia. Then up along the Asian/Pacific coast, up to and across the Bering Strait and back down the American/Pacific coast.
And shouldn't maps be printed to look sort of like the 'Tapout' logo? I can't think of anything else that curves out like that on both ends. But I think it would provide an accurate portrayal of the landmasses' actual sizes.