Perpetual quarterly increased profits!!!!!!
This is a mostly inaccurate characterization of capitalism / the stock market BTW.
For *some* businesses and stock prices, perpetual growth is the goal for the stock price to go up. You see this mostly in things like tech... Lack of growth is stagnation, and stagnation is death.
For others, I'd argue
*most* businesses, income distribution to shareholders is the goal, so it doesn't really matter that much what the stock price is as long as the stock is generating quarterly dividends.
Coca-Cola isn't chasing perpetual growth. They're just maintaining a business that generates stable profits and paying those out to shareholders every quarter.
And right now, a lot of the big content companies are trying to survive. Content is king, and if you don't have content, you don't have revenue. So they're all trying to lock up live sports, which is the easiest content to use to move advertising spots for high dollar value.
And sometimes that entails killing conferences to get teams to move into your sphere of influence.
But it's not about perpetual quarterly growth in that case--it's knowing that there's limited content out there, and someone is going to own it. You don't want that content owner to be "the other guy".