Perhaps, I should say limiting to people who give both sports a shot.
I largely suck as chess, but I enjoy watching people who are good at it, more than I enjoy checkers. Some of these athletes do crazy shit. I'm amazed by it. It's fun to watch. But I can't watch 40 people do mostly the same thing, but a few do a half twist less.
I'd rather watch the strategy of curling. I don't love it. I assume there's a curling league somewhere that I don't watch. But I also don't watch the X Games. Of all of the sports in the Olympics, curling and biathlon are the two that aren't constantly available