I vote none of the above as well, but hard to deny the impact of recruiting coverage. It is so much larger than the cottage industry it used to be when Bobby Burton was such a one man band. In my prior life when I covered this stuff along with some others at a publication, Burton wasn't the only guy doing it (Dave Campbell in Texas has always been the Texas HS guy, even if he wasn't all about recruiting), but Burton was 'the' guy. I'm pretty sure he later helped start Rivals (which he sold to Yahoo?) Every reporter in Nebraska had his number. (nascent days of cell phones and early email days). We would just call him about guys that Nebraska was offering, or looking at, he was good dude. I'm sure he's way past taking calls from reporters.
There was a syndicated radio show I stumbled upon driving (I'm pretty sure it was based in Nashville) that talked college football recruiting , they had a couple of people who covered it, at least in the southeast. Otherwise you had to work your arse off to follow it. Street and Smith's had a page or two each season in its annual season preview.